All Entries in the "Recent News" Category
INTRODUCTION to the ASTD Sales Training Drivers.com
Sales Training Drivers
The ASTD Sales Training Drivers.com BLOG is dedicated to defining professional selling standards and setting expectations for sales development and performance. We are committed to helping sales organizations and individuals measure their effectiveness with world-class sales enablement.
It is our pleasure to share major trends in the sales profession with the greatest Impact on current and future practice of the sales profession pertaining to globalization, commoditization, competition, technology and demographics. We are dedicated to discussing the challenges and solutions that occur in sales development and talk about the ASTD Sales Competency Model.
The Economy Changes How Buyer’s Buy
According to the author of Boomer Selling, buyers are really slowing down how they spend because they are trying to avoid the mistakes of the past. Interestingly, while business-to-business sales are slowing, these same buyers are spending, nearly a trillion dollars, in the retail marketplace. Still, in order for a consumer to be comfortable to buy during this recession, three conditions must first exist,” he said. Consumers must:
– Want what the salesman is selling;
– The perceived value of the product must exceed its price;
– The consumer must be able to actually afford it.
Perception is reality?
In a recent poll by Gallup (run every year), congressmen, stockbrokers, advertising practitioners, business executives, lawyers, and labor union leaders skew negative by more than a 2-to-1 ratio — all are in the bottom 10 of “least ethical and honest profession.”
For the seventh straight year, nurses enjoy top public accolades in Gallup’s annual Honesty and Ethics of professions survey. Eighty-four percent of Americans call their honesty and ethical standards either “high” or “very high.”
Unfortunately, in the same poll the 14% (high or very high), is a record low for the business executive profession. It had registered as high as 25% in 1990 and 2001.
What are your thoughts? Comments?
Podcast: Sales Competencies Model
An overview of the ASTD World-Class Sales Competency model published as a feature article in T+D magazine.
The Power of the Pyramid: ASTD Unveils the World-Class Sales Competency Model. An overview of the roles, competencies, and outputs for sales managers, sales trainers, sales people, and sales operations team members.
Sales Training Drivers in the News
ASTD issued a press release about the forthcoming world-class selling book. It’s about sales competency.
Check out the post:
http://www1.astd.org/Blog/post/New-Sales-Competency-Model-Pitched-to-Media.aspx
